π️ How Do You Market to an AI? For decades, marketing has been designed around one assumption: A human makes the decision. We build beautiful websites. We create emotional advertisements. We pay influencers. We optimize packaging. We fight for the first position on Google. Because eventually a person sees something and thinks: “I want this.” But imagine shopping five years from now. You tell your AI: “Find me a lightweight camera for travel. My budget is €1,500. I care about video quality, battery life and lens selection.” The AI researches dozens of cameras. Reads specifications. Compares prices. Checks reviews. Looks at your previous preferences. And gives you three options. Or perhaps it simply buys the best match. You never see the advertisements. You never visit the manufacturer's homepage. You never scroll through Google. You never see the beautiful packaging. Your AI made the shortlist. Now brands have a completely new problem: How do you convince an algorithm to choose yo...
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